(CNSNews.com) -- Dr. Jennifer Roback Morse, Ph.D, an economist and the founder of the pro-family Ruth Institute, said MTV's use of "gender fluid" cast members for its latest season of "Are You the One?" is MTV's way of selling "gender confusion" and a "pathetic attempt to make itself relevant."
She added that an individual "can no more change their sex than they can change their species." Dr. Morse further noted that, according to Forbes, MTV "has lost 50% of its audience in the lucrative 18-49 demographic" since 2011.
MTV's "Are You the One?" is a dating show whereby matches are determined by an algorithm -- known only to the producers -- and the 16 contestants pair up and swap dates, etc., and try to correctly identify those "perfect matches" for a prize of $1 million.
In Season 8, which launched on June 26, all of the male and female contestants are allegedly "gender fluid," meaning they are open to dates with males, females, homosexuals, transgenders, and whatever else MTV may view as sexually "fluid."
“MTV isn’t promoting tolerance,” said Dr. Morse in a statement. “They’re selling the ideological agenda of the Sexual Revolution."
"An individual can no more change their sex than they can change their species," she said. "Your sex is biologically given at birth. The gender-confused should seek counseling to live with that reality.”
MTV is "selling gender confusion," said Morse.
She also noted that Jamie Shupe, whom an Oregon Court declared America’s first “nonbinary person” three years ago, is now living as a man again. Shupe says his gender change "was all a sham."
"I’m one of the lucky ones," said Shupe in March 2019. "Despite participating in medical transgenderism for six years, my body is still intact. Most people who desist from transgender identities after gender changes can’t say the same."
"But that’s not to say I got off scot-free," he said. "My psyche is eternally scarred, and I’ve got a host of health issues from the grand medical experiment."
The June 26 start of "Are You the One?" Season 8 was "a pathetic attempt" by MTV to make itself relevant," said Morse. "The cable network should be helping those with gender dysphoria, not trying to make their condition attractive.”
The Ruth Institute is a global non-profit organization equipping Christians to defend the family and build a civilization of love, according to its website. The organization "provides decades of research and educational tools to support individuals and families harmed by divorce, the hook-up culture, and other forms of family breakdown."
The institute believes that, "Every person has the right to know his or her cultural heritage and genetic identity; and, "Every child has a right to a relationship with their natural mother and father except for an unavoidable tragedy."
Dr. Morse is the author of several books, including The Sexual State: How Elite Ideologies Are Destroying Lives and Why the Church Was Right All Along, Love & Economics: Why the Laissez-Faire Family Doesn't Work and Smart Sex: Finding Life-Long Love in a Hook-Up World.