Associated Press Will Partner with Facebook to Flag ‘Fake News’

By Lauretta Brown | December 15, 2016 | 2:55pm EST


( — The Associated Press announced Thursday that it will join Facebook to help “identify and debunk” news stories being shared online that are false.

According to the AP announcement, “when AP or another participating fact-check organization flags a piece of content as fake, Facebook users will see that it has been disputed and there will be a link to the corresponding article explaining why. That flag will follow the content if a Facebook user chooses to share it.”

“AP has long done some of the most thorough fact-checking in the news business,” said Sally Buzbee, AP’s incoming executive editor. “This initiative is a natural extension of that tradition, and of the AP’s long-standing role setting the standards for accuracy and ethics in journalism.”

Facebook announced a partnership with Snopes,, ABC News, and Politifact as well on Thursday. These fact-checking partners will have “access to a tool that will let them label stories in the News Feed as fake,” a Facebook spokesperson told Business Insider.

Facebook CEO Mark Zuckerberg announced the move to flag “fake news” stories on his page, explaining, “we're making it easier to report hoaxes, and if many people report a story, then we'll send it to third-party fact checking organizations. If the fact checkers agree a story is a hoax, you'll see a flag on the story saying it has been disputed, and that story may be less likely to show up in News Feed.”

“You'll still be able to read and share the story,” he added, “but you'll now have more information about whether fact checkers believe it's accurate. No one will be able to make a disputed story into an ad or promote it on our platform.”

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