The Gay Playbook, And How It's 'Overhauling' America

Pete Winn | September 21, 2011 | 4:18pm EDT
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This July 2010 photo provided by the family shows Catherine Crisp, left, and Kaye McKinzie on the beach at Kiawah Island, S.C. (AP Photo/Dandridge Henderson)

Yes, Virginia, there is a gay agenda, and a playbook being used to fulfill it. 

This week’s change in the law that homosexuality is incompatible with military service – the repeal of the so-called “Don’t Ask Don’t Tell” policy – is not the “triumph for America” that homosexual activists and their supporters in the Senate seemed to say it is.

It represents the "overhauling" of America – by a homosexual activist movement that has been pushing its agenda on the nation for the last 25 years or so.

Since 1987, gay activists have basically been following a playbook.

It first came out in the form of an article in a homosexual magazine called, “The Overhauling of Straight America” – and was later turned into a book called “After the Ball: How America Will Conquer Its Fear and Hatred of Gays in the ’90s."

The article was written by Marshall Kirk and “Erastes Pill.” The book was written by Marshall Kirk and Hunter Madsen (the real name of "Erastes Pill").

That playbook utilizes the power of the media and advertising strategy to advance the gay agenda.

“The first order of business is desensitization of the American public concerning gays and gay rights,” Kirk and Madsen wrote.

“To desensitize the public is to help it view homosexuality with indifference instead of with keen emotion. Ideally, we would have straights register differences in sexual preference the way they register different tastes for ice cream or sports games: she likes strawberry and I like vanilla; he follows baseball and I follow football. No big deal.”

The article laid out in simple stair-step fashion how to change America’s thinking about homosexuality:


Kirk and Madsen say that “almost any behavior begins to look normal if you are exposed to enough of it at close quarters and among your acquaintances.”

“And when we say talk about homosexuality, we mean just that. In the early stages of any campaign to reach straight America, the masses should not be shocked and repelled by premature exposure to homosexual behavior itself. Instead, the imagery of sex should be downplayed.”


“In any campaign to win over the public, gays must be cast as victims in need of protection so that straights will be inclined by reflex to assume the role of protector," they wrote.

"Where we talk is important. The visual media, film and television, are plainly the most powerful image-makers in Western civilization.”

TV and movies, they say, should be the media of choice.

“The average American household watches over seven hours of TV daily. Those hours open up a gateway into the private world of straights, through which a Trojan horse might be passed. As far as desensitization is concerned, the medium is the message-- of normalcy. So far, gay Hollywood has provided our best covert weapon in the battle to desensitize the mainstream.

“The second message would portray gays as victims of society. The straight majority does not recognize the suffering it brings to the lives of gays and must be shown: graphic pictures of brutalized gays; dramatizations of job and housing insecurity, loss of child custody, and public humiliation: and the dismal list goes on.”


“A media campaign that casts gays as society's victims and encourages straights to be their protectors must make it easier for those to respond to assert and explain their new protectiveness," Kirk and Mdsen said.

"Few straight women, and even fewer straight men, will want to defend homosexuality boldly as such. Most would rather attach their awakened protective impulse to some principle of justice or law, to some general desire for consistent and fair treatment in society.

“Our campaign should not demand direct support for homosexual practices, it should instead take anti-discrimination as its theme. The right to free speech, freedom of beliefs, freedom of association, due process and equal protection of laws-these should be the concerns brought to mind by our campaign.

“It is especially important for the gay movement to hitch its cause to accepted standards of law and justice because its straight supporters must have at hand a cogent reply to the moral arguments of its enemies. The homophobes clothe their emotional revulsion in the daunting robes of religious dogma, so defenders of gay rights must be ready to counter dogma with principle.


“In order to make a Gay Victim sympathetic to straights you have to portray him as Everyman. But an additional theme of the campaign should be more aggressive and upbeat: to offset the increasingly bad press that these times have brought to homosexual men and women, the campaign should paint gays as superior pillars of society.”


“At a later stage of the media campaign for gay rights-long after other gay ads have become commonplace -- it will be time to get tough with remaining opponents. To be blunt, they must be vilified,” they wrote.

“The public should be shown images of ranting homophobes whose secondary traits and beliefs disgust middle America. These images might include: the Ku Klux Klan demanding that gays be burned alive or castrated; bigoted southern ministers drooling with hysterical hatred to a degree that looks both comical and deranged; menacing punks, thugs, and convicts speaking coolly about the ‘fags’ they have killed or would like to kill; a tour of Nazi concentration camps where homosexuals were tortured and gassed.”


Guess what? Following that playbook has proved to mean success for the gay activist community.

In the DADT issue we have:

-- "Normal" homosexuals in the military, who are portrayed in the media as seeking “justice and rights” (since when has there been a “right” to serve in the U.S. military?)

-- homosexuals who are portrayed as victims;

-- whose cause has been adopted by the media (think of how Hollywood has hammered and hammered at promoting gays and the explosion of pro-gay stories, pro-homosexual characters);

-- and a public that contains many who now say, "Who cares?" when it comes to gays in the military;

-- a national news media that now openly champions homosexuals in the military (think of CNN and Anderson Cooper; but think also of how countless news-inspired TV dramas -- “JAG” comes to mind – have advanced the gay agenda);

-- and a cadre of women, and some men, who have an “awakened protective impulse” that is “tied to some principle of law and justice” (in this case, dedicated to the idea that homosexuality is a civil rights issue, rather than a behavior that opens the door to all kinds of negative consequences.)

-- And the portrayal of anyone who opposes homosexuality in the military as "homophobic" or hatemongers (Wait, isn't that a form of thought control and brain washing?).

Consider yourself “overhauled,” America.

You've been played, in favor of a behavior that was once criminalized; one that most world religions – which have been around for far longer than this country -- still condemn.

And just think, it has all been done in the name of politically correct "anti-discrimination" law -- which is itself a relatively recent phenomenon -- and allows gay activism to trump anything else, even truth, morality or facts.

Wow! What a winning combination – for homosexual activists, that is.

But what a losing combination for America.

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