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Google's Parent’s Profits Plummet as Search Engine Ad Sales Miss Mark Amid Report Revealing Bias in Campaign Results

Craig Bannister | October 27, 2022 | 4:13pm EDT
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Google’s parent company, Alphabet, suffered a 27% drop in third-quarter net profit, as search engine ad sales failed to meet projections.

Alphabet also recorded a double-digit percent decline in net income, through the first nine months of the year, The Epoch Times reported Wednesday:

“Although third-quarter total revenues went up, from $65.1 to $69.1 billion, net income went down almost 27 percent, from $18.9 billion to $13.9 billion. Net income, year to date ended Sept. 30, declined by more than 16 percent. Analysts on average expected revenue to be $70.58 billion, based on Refinitiv data.”

“Google Services income, which includes ads, play store, and YouTube, registered a decline of more than 17 percent,” Epoch Times reported.

“Alphabet missed Wall Street's target for revenue growth in the third quarter as ad sales remained weak,” The New York Times reported Tuesday, noting that the company’s weak search ad sales for the quarter of $39.5 billion failed to hit the $41 billion level analysts expected.

As a result, at least 21 analysts cut their stock price expectations for Alphabet, according to Reuters.

Weak advertising sales aren’t the only thing hurting Alphabet’s bottom line, as Channel News reports:

“Google is also facing billions in fines from various corners of the globe, charged with everything from unfair market dominance in the app store world, to major privacy issues regarding its Incognito Search mode.”

What’s more, a new analysis by Media Research Center Free Speech America reveals that Google appears to be skewing its search engine results in favor of Democrats in order to affect the midterm elections in November.

“Anti-Democracy Google is manipulating search results to bury Senate Republican candidates’ campaign websites before the 2022 midterm elections,” the study, “Google CAUGHT Manipulating Search, Buries GOP Campaign Sites in 83% of Top Senate Races,” concludes.

Findings from the analysis, released this week, include:

  • Google buried Senate Republican Party candidates’ campaign websites. Ten of 12 Senate Republican Party candidates’ campaign websites (83%) appeared far lower (or did not appear at all) on page one of Google’s organic search results compared to their Senate Democratic Party opponents’ campaign websites.
  • Google completely hid seven of 12 Senate Republican Party candidates’ campaign websites in page one organic search results. Seven of 12 Senate Republican Party candidates’ campaign websites did not appear on page one using Google’s organic search. Meanwhile, eight of 12 Senate Democratic Party candidate campaign websites were highlighted in the top six items in organic search results.
  • Google’s search result bias is undeniable when compared to Bing and DuckDuckGo. With the exception of two candidates, both Bing and DuckDuckGo showed both the Senate Democratic Party candidates’ campaign websites and the Senate Republican Party candidates’ campaign websites in the top five organic search results on page one. 

 

“Google must be investigated for its un-American efforts to sway the election,” Media Research Center President L. Brent Bozell said in a statement reacting to the findings:

“First, researchers caught Google red-handed by proving Republican campaign emails were sent to spam. Now we’ve uncovered Google manipulating search results to hide Republican campaign websites while promoting Democratic ones. This is all an effort by Google to help Democrats and interfere in the democratic process.” 

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