Obama Administration Launches a 'Why I Don't Smoke' Video Contest

By Susan Jones | April 3, 2012 | 10:58 AM EDT

(CNSNews.com) - The U.S. Surgeon General’s Office is inviting teens (13-17) and young adults (18-25) to submit original videos that explain why they are not smoking -- or how tobacco companies are trying to make them smoke.

The videos -- two minutes or less in length -- must focus on the 2012 Surgeon General's report on tobacco use, which found that cigarette smoking among young people is rising after years of steady decline.

"Submissions should focus on the health impacts of tobacco use and how young people perceive influences from their peers and/or environments to smoke, including how the tobacco industry may influence their choices through targeted products and marketing," the contest website says.

The four grand prize winners -- two English submissions and two Spanish submissions -- will each get $1,000. The four runners-up will get $500.

Creativity is important, but the rules say that videos containing profane language, violence or weapons, sexually explicit content, or personal attacks on people will not be considered, nor will material promoting bigotry, racism, or harm against any grouop of individual.