ABC names Ben Flajnik as next 'Bachelor'

By the Associated Press | September 6, 2011 | 2:40 PM EDT

In this undated image released by ABC, former contestant on the romance reality series "The Bachelorette," Ben Flajnik is shown. Flajnik will star in the next edition of "The Bachelor," when it returns to ABC in January 2012. (AP Photo/ABC, Craig Sjodin)

NEW YORK (AP) — Ben Flajnik (FLAN'-ick), who proposed to Ashley Hebert and was rejected on ABC's "The Bachelorette," is getting another chance at finding love on camera.

The network confirms it has tapped the 28-year-old northern California winemaker to star in the next season of "The Bachelor."

The show will return in January for its 16th season.

On "The Bachelor," single women live in a house together and compete for the affection of a single man. So far, no bachelor has gone on to marry the woman he picked while on the show.

Hebert is now engaged to J.P. Rosenbaum. She chose him in the season finale of "The Bachelorette."