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July 7, 2008, 8:21 PM EDT
(Editor's Note: The following information was compiled by researcher Perry Stevens, formerly of the Centers for Disease Control and Prevention, regarding the tobacco industry's marketing aimed at homosexuals.)December 2001DIRECT ADVERTISING Ads in national magazines like The Advocate, Out and Girlfriends 1992 - Benson & Hedges Special Kings ad in Genre was the first tobacco ad in a gay publication.1994 - Benson & Hedges broadened the campaign to Out and other tobacco brands followed.